To build a successful website, you should be certain that it is designed to rank highly in the search engines. If you do this right, this basic strategy can generate a lot of free website traffic and revenue for you.
But how do you do this in the quickest and easiest way? Here’s a useful five step overview that shows you exactly how it’s done:
Step 1: Pick A Good Topic To Work With.
First you need a good theme to write about. Your overall site should be related to one main theme that interests your readers. Choose a topic you like to work with and next check that it’s going to be profitable.
The smartest thing to do if you want to build a profitable website is to choose an area where there are lots of products for sale online. Simply pick a theme where you can find existing affiliate programs or one where a lot of people are spending money on pay per click advertising. This ensures that money is being invested in your market.
Step 2 – Do Competitive Keyword Phrase Research.
Once you have the general topic defined, use free software tools to do some basic keyword research. You will quickly find out exactly what people are searching for and how easy each individual keyword will be to compete for.
This is invaluable. By taking advantage of automated keyword research tools, you’ll be able to find openings with very little competition. Do this research now and design an overall outline for the structure of your site.
Step 3: Publish Your Website.
As soon as you have your website structure prepared, you should begin writing content. The fastest way to do this is to use content management software like WordPress to take care of the technical aspects. There are a lot of plugins and customization options available to ensure your website is optimized for the search engines. It’s very important that you use a good clean layout that gets the response you want.
Publish your articles in a themed silo structure using primary webpages and sub-pages in line with your keyword research. This will give more relevance to each group of pages and better long-term rankings. Simply take your keyword phrase outline and create a page specifically designed to rank well for each keyword phrase. Add unique sub-pages continually to target more and more precise keyword terms as you start building traffic.
Step 4: Generate Income From Your Site.
When the general framework is in place, your site is all set to receive visitors. Your job now is to convert that website traffic to income. A great strategy is to offer a free newsletter where readers sign up to get updates from you. This can be automated so a message is sent whenever you add new articles to your website and it’s a great way to build a following of return visitors.
You should also include ads for relevant associate programs in key locations on your pages. This means you share the profits every time somebody visits your website and purchases one of the products being offered. You can easily rotate advertisements randomly to see which ones are more lucrative. Another basic monetization option is to feature pay per click ads like Google Adsense where you are compensated every time a person clicks on one of your adverts.
Step 5 – Obtain Links To Your Web Pages.
When your website is prepared, it is just a matter of getting traffic. A good fundamental site structure means that you should be able to obtain good rankings in the search engines for every one of your essential keywords. What decides your search positions next is the quality and amount of one way links to your webpages from various well-known websites out there. This is exactly what you should concentrate on now.
The initial step is to make sure your content is good enough to make people want to link to it. Once you have that covered, it’s best to do everything you can to obtain inbound links from quality websites. Good techniques include content syndication, taking part in related blogs and discussion boards, and placing automated social media sharing tools on your webpages. When you start receiving targeted traffic, your rankings will increase gradually.
That’s the idea. This simple five part strategy may be used to create fresh authority sites in different specialized niche markets with minimum effort. You will be able to complete the basics in a couple of days. Then, it is just a question of getting more targeted traffic to your site and collecting the income it produces for you.